For more than two years now, I have owned recovery boots. I always wanted some, then bought some at the Bike Festival in Riva, where the Manufacturer Reboots always has a booth. Never tested other models, never knew the company before.
Since then I’ve used the boots everywhere; it doesn’t matter, even to a Hyrox Camp in Crete or a camping spot.
What’s special about the boots is you can set every chamber to a different pressure, from low to extremely high, and you have dozens of different recovery programs when connected to your phone.
So now, back to the topic of marketing. I never heard of the Company before. I wanted the Models from Therabody before. I saw them online because of social media.
Yesterday, after my Hyrox race, there was now the first time to test the Therabody model, which I only knew through marketing.
And holy, was I shocked that I almost bought this model online instead of the reboots. They are not bad for sure, but nothing compared to the reboots. It’s On/Off and Pressure 0/25/50/100.
And that is just an example of what reboots can do:
Also, they go up to the glutes and don’t end on the legs.
I’m not sure why I’m writing this, but it’s a reminder for me not to blindly buy every product from one company and to see what every company does best. As of now, for me, it’s
Blackroll for Rolls, Bands, Recovery Pillow, and Recovery Bedcover
Therabody for Fascial Guns (although you can’t replace their battery)
Reboots for Recovery Boots (also the main product of the Company).